The Genius Paik (2023)

Other name: 장사천재 백사장, Business Genius Baeksajang, Jangsacheonjae Baek Sajang, Business Genius, Chef Paik, Business Genius CEO Baek

Description:

The Genius Paik invites viewers on a captivating culinary and business adventure with Baek Jong Won, widely recognized as one of South Korea's foremost restaurant management experts. This series chronicles his ambitious endeavor to launch and successfully operate a food business in not one, but two distinct foreign countries.

The formidable challenge lies in these new markets having absolutely no prior knowledge of Korean food, forcing Baek Jong Won to start from scratch. Audiences will gain an intimate look at his full-fledged career journey, meticulously detailing every step from the initial startup phases – navigating unfamiliar local environments and sourcing – to the complex daily operations of running a thriving establishment. Can his acclaimed genius in restaurant management truly transcend cultural boundaries and introduce authentic Korean flavors to a completely new audience? Follow along to see if his unparalleled expertise can conquer these daunting international landscapes.

Episodes: 13

Producer: tvNTVING

Country: Korean

Status: Completed

Released: 2023

Genre:Adventure; Business; Food